Digital Customer

With the tiny charges streaming
Steady past the digital sphere
The cells in humans bloom and grow,
To digital clock, our timelines adhere

Social networks, iApps, google
Or be it the online buy
Digital world has seeped into
The biosphere under the sky

Consumers who once took the words
Of the advertisements
Have now turned to online research
For the product judgments

Digitization plays a smart role
In the lives of populace
Makes us independent and smooth
Moves our life at a faster pace

Digital consumers are widely spread
In almost every field
Be it medical, engineering or commerce
None is untouched by digital yield

Thinking process has now twisted
For both customer and organization
More heed is now paid
To customer need personalization

Companies can keep raising the bar       
By predicting customer choice
Which fosters co-creation
With the aid of digital voice

Let us breathe in digital air
Gear up with the digital uprise
May the economy escalate across
Building tomorrow’s enterprise!!